Social Media has become one of the dominant forms of communication today. As people spend ever increasing amounts of time on social networks, new opportunities are being created to connect with them. Social Media allows targeting at an unmatched level based not only on age, gender, and geography but also by interests, personal history, personal preferences and characteristics, as well as other connections.
We have been developing Social Media advertising campaigns since 2006, longer than some social media companies have even existed. We were also welcomed into the beta advertising program for Twitter as one of its first advertising agency clients. If you want to understand how to advertise within the Social Media universe, we can help.
We work with each channel’s strengths. Snapchat is great for reaching a younger demographic while LinkedIn excels in the professional sphere. We utilize all the available tools at our disposal to ensure success such as Targeting Pixels for Retargeting, Target Market Traffic Patterns, and Conversion Tracking. We employ immersive ad experiences such as Filters, Carousel Image Ads, and Video Stories. We leverage offline data such as Customer Lists, Emails, & Purchase Data by importing into campaign targeting parameters.
As the campaign runs, we review the data as it accrues. Adjustments and refinements are made as needed. We provide full reporting and analytics. With this information we illustrate how we are succeeding and what the ROI is for each and every campaign. So whether you need a presence on Facebook, Instagram, Snapchat, TikTok, Twitter, LinkedIn, or something else, we can make it happen.